At Butler Branding, we focus on working with mission-driven brands that want to do good in the world and put their best foot forward. Paragon Well-Being has the mission of making corporate wellness more accessible.
Butler had the privilege of creating the brand identity, messaging, web design, UX strategy, and marketing strategy for Paragon Well-Being, a wellness app. You can check out our case study of the work we produced here. The opportunity provided us with a behind-the-scenes look at how a wellness app is developed.
And like any good app development, you have to do real-world testing. So, Paragon Well-Being let Butler use the app for a 28-day challenge.
We had to choose between a nutritional, physical fitness, or mental health challenge. As a creative agency, we work with 10 to 20 clients, and each has various projects we might be working on at any given moment.
There’s very high stress with our commitment levels and everything we have going on at Butler, which is why the team ultimately chose the mental health challenge.
It was a way to incorporate fun activities, be aware of lowering stress, and focus on yourself and your mental and body health.
We highly recommend Paragon Well-Being app to other agencies and businesses. Try the 28-day challenge together. Your team won’t be disappointed.