Skip to content
Butler Branding
Branding With A Purpose
Butler Branding
  • Who We Are
  • What We Do
    • Brand Strategy
    • Brand Identity
    • Website Design
      • Website Design Process
      • UX Design
      • Monthly Maintenance
    • Digital Marketing
    • Commercial Photography
    • Videography
    • Podcasting
  • Our Work
  • The Feed
  • Shop
  • Start a Project
Facebook page opens in new windowInstagram page opens in new windowYouTube page opens in new window
  • Who We Are
  • What We Do
    • Brand Strategy
    • Brand Identity
    • Website Design
      • Website Design Process
      • UX Design
      • Monthly Maintenance
    • Digital Marketing
    • Commercial Photography
    • Videography
    • Podcasting
  • Our Work
  • The Feed
  • Shop
  • Start a Project

David Cruz Talks Up Local BBQ While Eating Spicy Wings

You are here:
  1. Home
  2. Interviews
  3. David Cruz Talks Up Local…

Over the past few months, I’ve been introducing you to the Butler Branding team via our Meet the Team interview series. This month, however, you’re in for a special treat – as our Webmaster, David Cruz, decided he wanted to really spice things up for his interview.

Inspired by First We Feast’s Hot Ones, I’m proud to present the first (and possibly only) episode of Butler Branding’s Spicy Bois:

How We Decided to Spoof Hot Ones

Like any good office-based team, the Butler Branding crew shares a LOT of funny YouTube videos with each other. Guy on a Buffalo, the “hacking” scene from Swordfish, the Taylor Swift/Screaming Goat mash-up – we’ve seen and shared them all.

This “goat” knows you’re trouble. It’s known since you walked in.

But semi-recently, the majority of us have become super invested in Hot Ones. I fell down the Hot Ones rabbit hole after watching their excellent Stone Cold Steve Austin interview, and I hesitate to tell you how many other episodes I’ve watched over the past few months. (Some of them were research for the video above – many of them were not.)

David is the one who introduced us all to Hot Ones, and he was the one who suggested that his Meet the Team interview take on the style of a Hot Ones episode. After thinking it over and discussing it with a few other members of our team (especially our videographers, Naaman and Aaron), I decided we could pull it off – though I knew there’d be a lot of prep work involved.

How We Prepped for Our Hot Ones Style Interview

I’m no stranger to creating spoofs, so I knew our Hot Ones interview would come together only if we did our research. A great spoof incorporates as many elements of its source material as it can, while deviating just slightly where appropriate or necessary. Stick too close to the source material, and your spoof isn’t a spoof; it’s a bad imitation. But deviate too far, and no one will understand the joke.

Which is why, for work, I spent the better part of half a day watching Hot Ones. I wasn’t watching just for enjoyment (though the Gordon Ramsay episode was choice). I was noting camera angles, watching the shots and transitions being used, studying Sean Evans’s tics and interview questions, and figuring out how we could best match Hot Ones’ staging within the Butler studio. I then used that research to prep our videographers (who had great ideas for how we could set everything up), start writing up interview questions, and coach David on what to expect day-of.

Butler Branding Spicy Bois Hot Sauces
We also had to select our hot sauce lineup.

Basically, I was figuring out how we could build the best Butler Branding version of Hot Ones – including everything up to deciding what our sauce lineup would be. (That actually took David and I an hour or two to put together – we needed to work within what was available on Amazon, while also making sure we had a good range of spiciness.)

The Spicy Wings of Death Cometh

The day of the interview, Butler Branding closed down for about four hours, to film the first episode of Butler Branding’s Spicy Bois. Our team came together to prep our wings (bought from Chicken Shack, then rolled in each of our Amazon-acquired Hot Ones sauces), capture b-roll footage of our hot sauces, and then film, conduct, and/or watch David’s interview.

Butler Branding Spicy Bois Behind the Scnenes
The Butler team celebrating post-interview.

I imagine it’s obvious having watched the video above, but just in case you need to read it in print – we all had a blast filming this interview. I looked forward to the Spicy Bois filming for weeks, and David (and the rest of our team) did not disappoint. David’s answers were fantastic, our videographers did a great job capturing and editing the footage (it helped that Aaron is a Hot Ones super fan and thus knew exactly what we wanted), and I’m extremely pleased with the end result. Even despite the fact that there’s now footage of me asking interview questions while EXTREMELY SWEATY out there on the internet.

This is probably the most involved video production I’ve ever coordinated, and I hope you all think it turned out as well as I do. I also hope you enjoyed getting to really know David, whose initial idea made this all possible – and who is most definitely Butler Branding’s spiciest boy.

Facebook Comments
Category: InterviewsNovember 5, 2019Leave a comment
Tags: butler brandingdavid cruzfresno web designhot onesInterviewmeet the teamspicy boiswebmaster

Author: Matthew Ledger

Former Sconnie, current Californian, full-time content creator. You can learn more about Matt (and how he helps the Butler team create great content) by clicking here.

Post navigation

PreviousPrevious post:How to Create a Content CalendarNextNext post:3 Reasons Listicles Should (But Probably Won’t) Die

Related Posts

Meet the Team: Naaman Villanueva
January 28, 2020
Cooksey UX Design Intro and Tips
An Intro to UX Design (with Jason Cooksey)
September 4, 2019
Meet the Team: Art Zaragoza
August 20, 2019
BUTB_MeetTheTeam_FeaturedImages
Meet the Team: Christopher Orozco
July 17, 2019

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Post comment

Recent Posts
  • We Are Hiring – Marketing Account Manager
    May 1, 2022
  • Butler Branding Podcasting Service
    February 8, 2022
  • Conversion Funnel
    The Conversion Funnel
    January 10, 2022
  • The Basics of Email Marketing
    December 15, 2021
  • What does a Social Media Marketing Agency Do?
    November 22, 2021
  • The Three Things You MUST Have to Market Your Business
    November 4, 2021
Categories
  • Book Review(3)
  • Branding(25)
  • Business(21)
  • Butler Team and Culture(5)
  • Careers(1)
  • Culture(3)
  • Email(9)
  • Events(1)
  • General Blog Posts(13)
  • Graphic Design(9)
  • Interviews(12)
  • Marketing(38)
  • Podcast(1)
  • SEO(21)
  • Social Media(13)
  • Uncategorized(7)
  • UX Design(6)
  • Video(3)
  • Website Design(19)
archives
Butler Branding

700 van ness ave. ste. 116b
fresno, ca 93721
559.797.3414

FacebookInstagramYouTube
Search Site
Services
  • Marketing and Advertising
  • Website Design
  • Brand Strategy
  • Brand Identity
Subscribe
We periodically send unique and helpful resources about branding, design and digital marketing so you can stay informed and inspired. Subscribe to our mailing list – we promise to not spam you or share your information with any third party.

Feed
  • We Are Hiring – Marketing Account Manager
    May 1, 2022
  • Butler Branding Podcasting Service
    February 8, 2022
  • Conversion Funnel
    The Conversion Funnel
    January 10, 2022
  • The Basics of Email Marketing
    December 15, 2021
  • What does a Social Media Marketing Agency Do?
    November 22, 2021
Contact Info
700 van ness ave. ste. 113
fresno, ca 93721
559.797.3414

FacebookInstagramYouTube

Careers
© 2022 Copyright Butler Branding - All rights reserved. Privacy Policy.

A Proud Member Of Fresno Chamber Of Commerce

Fresh Content Delivered Weekly

Like what you see? There’s more where that came from. Subscribe to our mailing list – we promise to not spam you or share your information.