Social Media might seem like a really small portion of your business’s marketing efforts, and in some ways it is. So, the question begs to be asked, why would you need an agency just for social media marketing? Well, social media is actually pretty involved if you’re doing it right.
Butler Branding is not just a Social Media Marketing Agency (we’re a full-service agency) but we do have an involved process for making sure our clients get their desired results from social media. Our take is that you don’t need an agency that specializes only in social, but you should make sure you’re working with a team that takes it seriously.
Let’s Break it Down by Platform
Using Facebook’s advertising tools, we create targeted campaigns that zero in on your audience and show them what your brand has to offer.
Through Facebook, we can easily run and report on campaigns with a variety of different goals (brand awareness, brand engagement, sales, etc.), using branded video, graphics, text, and photography.
Instagram is one of social media’s fastest-growing platforms, and it’s a great space to use branded video, graphics, and photography to grow your audience and encourage interaction.
Because Instagram is owned by Facebook, we can easily expand a Facebook campaign to include an Instagram component (and vice versa).
YouTube is the world’s second-largest search engine, and the perfect place to promote your brand via video. We can show your ad before related videos play, to reach people who are interested in your products or services.
LinkedIn’s more professional platform can help you reach an audience of business people, brand leaders, and influencers. If you want to put your message in front of a community of professionals, LinkedIn is the place to do so.
Social Media Management
When we manage your social media account(s), we create, schedule, post, and analyze the content posted on your channel, and we engage with your audience. We’ll also provide in-depth breakdowns and analytics that will inform future content and campaigns.
If this sounds like your speed, we’d love to take some time to chat about how we can use social media for your business, click here to get in touch.