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Personal Branding vs. Business Branding

Branding, BusinessBy Butler Branding January 5, 2023

Today, we live in the age of personal branding. Before the rise of social media, branding was just about positioning your business. Now, business personalities are creating their own YouTube channels, running their own blogs, and attracting huge followings on social media. So when you start a business, the question inevitably arises: Should I focus…

5 Trends That Will Impact My Brand in 2023

Branding, Business, MarketingBy Art Zaragoza December 13, 2022

As marketing professionals, we’ve seen the tides of change come and go. But what does the future hold for marketing in 2023?

Helping Medical Imaging Providers Stand Out

Branding, Business, Graphic Design, MarketingBy Butler Branding August 30, 2021

As the providers behind Central Valley Medical Imaging contemplated opening their own imaging center, they quickly realized they’d need a brand identity and marketing strategy that set them apart from their competition. (After all, every imaging center needs a great brand image.)