Butler Does DEFY

This February the Butler Branding team got together for a team-building exercise centered around one of our core values: Finding and Bridging Gaps. We visited Defy trampoline park, a pretty literal representation of those gaps! It was a fun day of climbing and jumping around we capped off with a farewell lunch for Butler team…

Nurturing Creativity for Creatives

Good News, Desiree: You found the werewolf. Bad news: it killed you. Confused? Check out our vlog below where we play “Werewolf” and celebrate our first core value: nurture creativity. How does Butler nurture creativity? Social deduction of course. Werewolf is a social deduction game sometimes called Mafia. It’s popular in tech circles, and college…

Our Core Values

By “Core Values” we mean the values that are at the center of everything we do. Having clearly defined Core Values helps us determine if we are on the right path and fulfilling our business goals. These values are the unwavering, unchanging guides by which we filter all our decision making and goal setting efforts.…

Google Mobile Update

Boosted rankings for “mobile-friendly“ pages improves user experience. On April 21st Google made a change to their algorithms that affects mobile search-engine rankings by making “mobile-friendliness” a ranking signal.  The change was made in order to provide the optimal user experience for those searching from a mobile device.  Now, when someone does a search from…