PART 1: Avoid Self-Diagnosis Being a “good client” doesn’t mean that you’re inferior to the agency you’re working with… it simply means that you’re allowing the professional that you’re consulting with to do their job most effectively. I’ve been wanting to do a series on “How To Be A Good Client” to help…
With the availability of user-friendly platforms like WordPress and Wix (and a host of others) anyone can build their own website relatively easily, quickly and free. This is a good option for those who simply need some kind of web presence fast and don’t have the money to invest in a professional website. However, when…
Boosted rankings for “mobile-friendly“ pages improves user experience. On April 21st Google made a change to their algorithms that affects mobile search-engine rankings by making “mobile-friendliness” a ranking signal. The change was made in order to provide the optimal user experience for those searching from a mobile device. Now, when someone does a search from…
If you are just getting started with your first website, creating content can be daunting. Don’t worry, Butler Web and Design is here to help. Most starter websites are 4-5 pages. The standard pages to start with are: Home About Services Resources Contact Below is a list of all of the content…
What is Content Marketing? Content Marketing simply means creating awesome content for the purpose of getting, and keeping customers. “Content” includes any media such as articles, tutorials, images and graphics, videos, resources, etc. How do you know what type of content to create? The first step is to figure out what keywords…
When designing your website, you have to start with a strategy. You don’t want to just throw up a bunch of information about your company just for the sake of it. Every piece of content, whether it be pictures, text or video, should serve a purpose, and the layout of that content should serve a…
Virtually every client, when looking to get a website designed for them, will ask the question, “how long should it take to create a website like this?” When it comes to the length of time it takes to design a website, there is no “one size fits all”. It can take anywhere from a few days…
Just like making any purchasing decision, choosing the right web developer can be a scary process if you don’t know what to look for when you are shopping. If you have never worked with a web developer before, it can be scary because you don’t know what you don’t know – you don’t know what…
What is a successful website? Before answering the question, “what is a successful website”, you need to ask the question, “by what standard will I measure my website’s success?” Most people think that a successful website is simply a website that looks nice (good graphics, the right colors, the right layout, etc.). Though a nice…
One of the purposes of a website is to communicate a message, therefore it is crucial for your website to have content for visitors to read. A website without content is useless, but creating the content isn’t always easy – it takes some work. One of the most difficult, time consuming, pain-staking aspects of creating…